About Us

The Magic of Joshua Tree

I fell in Love with Joshua Tree 20 years ago. Many times over the years, I would be home in L.A. and hear myself saying "I'd Rather Be In Joshua Tree". It is believed that the electromagnetic field and sacred Joshua Trees create a place of spiritual healing, restoring your circadian rhythm and creating ultimate relaxation.

Many visitors find the experience of being in the presence of these sacred trees magical. I wanted to capture that spirit and infuse the freedom, beauty, and vibe of the desert southwest. The vibe that you can be your true self here.